pumpedforchange.com

“Pixels not Paper™” is a non-profit charitable initiative to raise awareness about the urgent need to cut back on paper consumption. As part of the message we want to educate people about the very real environmental and economic costs of excessive paper use and the equally important benefits of tree conservation.

For most people, printing on paper isn’t just a convenience – it’s an ingrained habit. Part of that is clearly due to the fact that paper is tangible and tactile, imparting an inherent sense that printed materials are more permanent, attention-getting and “businesslike.” but, businesses can easily eliminate what literally amounts to mega-tons of waste by the simple virtue of inspiring their workforce to cut back on the number of unnecessary documents they print, photocopy, distribute and file each year.

“Pixels not Paper” is a practical solution that will make sure that people know that reducing what they use is as valuable as recycling everything we can.

We’ve gathered a team of industry professional designers, engineers, sustainability specialists and volunteers to help develop and spread the message that: “killing trees for unnecessary printing is, quite plainly, a major and avoidable waste waste”.